The perfect serious buyer has their own property under offer, a mortgage arranged and is sometimes living in a rented property, just waiting for the right property to come on to the market. That would be the best scenario but unfortunately, as we know, they don’t always present themselves like this, meaning potential hours of wasted time showing people around properties they are never going to be able to buy.
Our professional marketing tool kit helps agents attract high quality enquiries from buyers from the outset – then crucially, enables you to vet each one before proceeding to a physical viewing.
Professional photographs, showing well-lit exteriors and interiors and rooms devoid of clutter are a must-have for today’s image savvy public. Almost all property searches start online, where stand out photography is king. Our highly trained photographers capture a property at its best and can enhance each shot to really bring it to life.
So now you’ve won a buyer’s attention, did you know an impressive 95% are more likely to then make a call about a property that features a 360° virtual tour? Our innovative Matterport tours allow buyers to ‘walk through’ each room as if they were there in person, move easily from floor to floor and even measure spaces. And if a buyer likes your professional and informative approach, the likelihood is they’ll want to sell their home the same way too, so impressing a buyer who’s maybe just looking could turn into a valuable instruction.
Our innovations don’t stop there. The pandemic sped up the introduction of hosted virtual viewings to potential buyers and they are definitely here to stay. Our FocalViewing platform allows you to share 3D tours on all your devices and host virtual viewings with prospective buyers, discuss any questions they may have and really get a real feel for what they are looking for. You can seamlessly switch to show them other properties that could be of interest – and even secure an offer. All this from the comfort of their home and maybe yours, if you’re not always working in the office or it’s out of hours. It’s just another great way we’ve developed to qualify serious buyers that not only saves time travelling to and from properties but also avoids the frustration and time wasted by missed appointments. Ready to create more time for selling homes? Find out more here.