Marsh & Parsons Increase Market Share By 20% With Funny Stand Out Ads!

Marsh & Parsons has revealed the success of its controversial marketing campaign. Describing estate agent advertising as typically “vanilla”, the agency shared how its market share has increased by 20% following their risky yet humorous campaign.

The campaign which has run for 3 years has received some backlash and even complaints to the Advertising Standards Authority. Speaking on the campaign, the company’s Marketing Director said:

“We wanted a campaign that made us feel human and approachable in a market that can often be stereotyped as the opposite of that,”

See the ad featuring Theresa May here.

Don't miss another article.

See how we can help.

Want our marketing packs for your listings?

Get in touch